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Selling Secrets

Why aren’t advertising costs included in the agency commission?

I often hear many sellers say that advertising costs should be included in the agency commission. On the surface this seems reasonable, however these costs have a significant effect on …

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What is the purpose of advertising your property?

The purpose of advertising your property is to attract as many buyers as possible. Without advertising, your property either won’t sell or will take longer to sell. How many products …

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All real estate agents and salespeople are the same, aren’t they?

In my 34 years of real estate sales experience, I have often found that most sellers assume that all real estate agents are the same and will sell their home …

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Wondering what the difference is between real estate agents?

Here is the lowdown on the different types of agencies and groups… Firstly, all real estate agencies must have a corporate real estate agency license. This license is obtained from …

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There are two types of Sales Agents trying to sell your home.

Firstly all sales representatives are required to complete a salesperson licensing course and gain a real estate salespersons license before they can be employed to sell property. They have to complete a …

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Selecting a salesperson

Does your accountant, solicitor or family doctor have the keys to your home? Many sellers give the keys to their home an hour or so after meeting the salesperson for …

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Types of Agency agreements – which one is best for you?

Auction Marketing by Auction is a very good method of finding a buyer. One of the great attractions of selling by Auction is that once the Auction has been held …

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What can cause a low selling price?

Poor presentation = poor selling price I have only met one seller in 34 years of selling homes who has said to me… “This place is a mess. It needs …

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Pricing your home to SELL!

Don’t price it to sell the home down the road it is already SOLD. Many sellers price their home based on the sell price of a similar property down the …

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